Money Wellness
Image of a bowl of porridge and a cup of tea -  Asda cafes give away free breakfasts
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calendar icon08 Feb 2024

Free breakfasts at Asda Cafes for everyone

Asda is giving out free breakfasts and hot drinks in all its cafes for the next six weeks.

The supermarket giant has teamed up with Quaker Oats to offer a warming bowl of porridge and a hot drink, such as a cup of tea, coffee, or hot chocolate, for free every day.

The offer is available between 8am and 12pm in all 205 Asda cafes from now until March 20 and is open to absolutely everyone.

The new breakfast freebie is one of four that are now live in Asda cafes, alongside the popular kids eat for £1, which has served more than 3.1 million meals since it launched in June 2022.

Asda is also running a £1 winter warmers initiative until the end of February, offering a soup, roll and hot drink to anyone over 60. And it also runs the ‘community cuppa’ giving local community groups a warm place to meet along with free hot drinks.

Kris Comerford, Asda’s chief commercial officer, said: “We know that at this time of year, customers feel an additional strain on household budgets, especially with the colder weather. Building on our successful collaboration with Quaker in 2023, we’re partnering with the brand once again to demonstrate our support for customers and help to alleviate some of the pressures they face through rising living costs. In addition to our popular kids eat for £1 and the over 60’s winter warmers £1 soup and roll café meals, all our customers can now enjoy a free bowl of porridge and hot drink in over 205 Asda cafes. By bringing back the initiative in 2024 we hope it will prove to be impactful across the winter months for those who need it most.” 

Avatar of Caroline Chell

Caroline Chell

Caroline has worked in financial communications for more than 10 years, writing content on subjects such as pensions, mortgages, loans and credit cards, as well as stockbroking and investment advice.

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